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The Blues Society of WNY proudly presents the 4th Annual Buffalo Niagara Blues Festival to be held on
Saturday, July 8, 2016 at historic Silo City in Buffalo, NY. The purpose of the festival is to provide WNY
the opportunity to experience national Blues artists that fully represent the full spectrum of the Blues
genre. Proceeds from the festival fund Blues Education and Community Outreach programs that
support music education for more than 20,000 students to date. Blues educational endeavors continue
to positively impact the community through youth education and various community outreach projects
including a music therapy program called Nurs‐n‐Blues, and community efforts like the Buffalo Blues
Veterans project and the Dwyer Group, dedicated to providing re‐entry for veterans who served in Iraq
and Afghanistan.
You can help continue this positive community impact by supporting the Buffalo Niagara Blues Festival
and becoming a sponsor. Sponsors receive access to direct marketing to Society members, supporters
and festival attendees in a variety of formats throughout the promotional campaign.

What are the benefits of being a Sponsor?
•Marketing access to nearly 4000 Blues fans in the WNY and surrounding areas

•In an independent study by the Kitchen Group of 4400 Blues fans nationwide:

-80% of Blues fans were 41‐60 years old, with a median age of 49
-9% were 31‐40 years old
-Half of the respondents make more than $50,000 with one‐quarter
making more than $75,000
-74% attended college, graduated from college or had advanced studies
-81% are employed and 75% are homeowners
-Over 80% are willing to travel more than 50 miles to hear Blues music

•Flexible advertising via social media and web‐based

•Infinite advertising via web site; Annual Sponsors listing

•Donor perks such as premium seating, VIP access to backstage and performers

•Direct marketing via Blue News monthly newsletter to nearly 2000 Blues fans

•Support additional school music programs for K‐12 youth

•Preservation of the America’s oldest music genre…the Blues!!!